DIRECTIONAL WINDOW CLING
To help mall shoppers find our store, my District Manager commissioned a window cling with directions to be placed into an empty store front. In the window were several mannequins dressed with the latest Men's and Women's products.
HIRING FLYERS
In preparation for college-aged employees returning to college, I was asked to create hiring flyers for the three stores for a mall hiring event. Sized to the fixtures the stores used, I created a simple yet effective flyer that explained key benefits of working for A&F.
A&F DAILY GOAL TRACKER
When I joined A&F, I mentioned to my DM that the company could use a tracker sheet to help track loyalty account signs-ups and other KPIs. He commissioned that I make one. Satisfied with my solution, he sent it to all the Abercrombie & Fitch adult stores in our district.
A&F WEEKLY GOAL TRACKER
During my time with the company, there was a heavy push on selling fragrance and getting loyalty email sign-ups. While the Daily Goal Tracker helped see how we did on a particular day, we needed a version that tracked the entire week so that stores could compare week to week and also month to month. This was also distributed throughout our district.